NEOM enters into strategic partnership with BlueNalu

By Shilpa Annie Joseph, Official Reporter
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NEOM partners with BlueNalu
Officials during the signing ceremony.

NEOM, the sustainable regional development taking shape in northwest Saudi Arabia, has signed a Memorandum of Understanding (MoU) with BlueNalu, the global leader in the development of cell-cultured seafood, to revolutionize sustainable and secure food ecosystem.

The partnership aims to progress the commercialization, marketing, and distribution of BlueNalu’s cell-cultured seafood products and reflects the mutual interests of both organizations in developing food solutions that increase food security and improve access to healthy foods for communities in the Kingdom and worldwide.

Mr. Majid Mufti, Chief Executive Officer of NEOM Investment Fund, commented that, “Our investment in BlueNalu goes beyond mere financial backing; it marks a pivotal moment in our commitment to fostering sustainable regenerative aquaculture and resilient food ecosystems. By aligning NEOM Food with BlueNalu’s trailblazing approach, we’re not just envisioning a sustainable future—we’re investing in the transformative technologies that make it achievable. This is yet another demonstration of how NEOM Investment Fund serves as a cornerstone in actualizing NEOM’s overarching vision.”

According to the statement, “The core objectives of the MoU include supporting the establishment of an incubation and food innovation ecosystem in the Kingdom; public education and outreach activities; conducting extensive consumer research; and engaging with regulatory agencies to enable the approval and sale of these novel foods. The partnership further strengthens NEOM’s ongoing commitment to harnessing innovation to nourish people and the planet and guaranteeing food security for generations to come.”

Dr. Juan Carlos Motamayor, Executive Director of NEOM Food, said that, “NEOM is committed to building a resilient future, and our partnership with BlueNalu aligns perfectly with our goals. In BlueNalu, we have found the perfect nexus of visionary leadership, groundbreaking technology, and a holistic approach to product innovation. We look forward to working with them to shape a more sustainable and resilient food ecosystem.”

This partnership followed NEOM Investment Fund’s $20 million investment in BlueNalu. The funding will enable the next stage of BlueNalu’s growth and its continued progress toward scaling and commercializing healthy and sustainable seafood around the globe.

“This collaboration with NEOM is a monumental step towards creating a more secure and accessible supply of seafood in the Kingdom. By combining our global expertise in cell-cultured seafood and the tremendous number of strategic partnerships we’ve developed to date at BlueNalu, together with NEOM’s extraordinary vision and resources, we can accelerate the development of innovative, renewable food solutions via cell-cultured seafood,” noted Mr. Lou Cooperhouse, Founder, President & Chief Executive Officer of BlueNalu.

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