The UAE’s first fully-featured digital wallet, Payit powered by First Abu Dhabi Bank (FAB), has partnered with PLATX Omni Channel Conversational Commerce, a provider of digital support services, on a first-of-its-kind payment service for merchants in the UAE.
Under the partnership, Payit and PLATX will bring out a new solution, the first of its kind in the region, that allows merchants in the UAE to collect payments through WhatsApp from their customers.
Merchants who enroll in this service can provide their WhatsApp-enabled mobile numbers to their customers who then engage with a conversational BOT and make secure payments within minutes. The merchants will receive the confirmation of payment on a real-time basis.
Ramana Kumar CEO – Magnati
“We are proud to work alongside PLATX to deliver the first WhatsApp-based payment solution in the Middle East. The solution was designed in line with our robust multi-level encryption to ensure all transactions are secure. At Payit, we continue to introduce such innovative solutions to support our merchant partners especially in the SME segment with robust, cost-effective seamless digital checkout experience as well as expand upon Payit’s many services to provide a comprehensive digital wallet that serves our customers’ evolving needs.”
Commenting on the new solution, Mr. Walid Tarabih, Founder and CEO of PLATX said “At PLATX, we strive to provide innovative solutions and new platforms to enable conversational commerce and first-party data. It was an honor to work with Payit on such a high profile and innovative solution that will change the way people pay in the region forever.”
Launched in 2018, Payit is the UAE’s first fully-featured digital wallet, and the first lifestyle payment wallet accessible from any smartphone. The safe and secure service is available to anyone with a valid Emirates ID, regardless of who they bank with.
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