1st in GCC; Batelco embeds BMW’s models in Bahrain with eSIM tech

By Arya M Nair, Official Reporter
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Batelco eSIM tech in BMW
Image Courtesy; Batelco

Batelco, Bahrain’s leading telecom company and a part of the Beyon Group, has partnered with the luxury carmaker, BMW to enable eSIM technology for the group’s latest models available in Bahrain. 

The eSIM technology allows a seamless integration between the vehicle and the mobile network, providing the user with connectivity at all times, even if the mobile was left at home. 

Users can make calls and access the internet, since the eSIM is embedded in the vehicle itself. Moreover, the eSIM is linked directly to the BMW ID of the customer and it can be used in any enabled vehicle across the world.

The BMW dealership in Bahrain, Batelco said with this it has become the first in Bahrain and GCC, and amongst 9 operators worldwide to enable eSIM technology in BMW vehicles. With this technology that’s powered by Batelco, customers are able to connect to the internet using their vehicles as another interconnected device, similar to when using a smartwatch or a tablet, it stated. 

With Batelco’s connectivity that offers high bandwidth and low latency, customers will benefit from improved call quality and will also be able to activate hotspots for passenger devices in the vehicle. 

Aseel Mattar_Batelco eSIM technology in BMW
Aseel Mattar
GM – Consumer

“We are truly delighted to partner with BMW and provide customers with the best experience of connectivity and performance. We are excited to expand our network to the automotive industry and are extremely proud to be the first in Bahrain and GCC, and amongst the first worldwide to provide such a service. This is another big step toward connected vehicles and will help pave the way for future innovative technology such as IOT and seamless communication between the driver and the vehicle.”

Mr. David McGoldrick, General Manager at Euro Motors, said that “We are always eager to provide the very best of technology that BMW has to offer, and with our collaboration with Batelco we will be able to provide our valued customers in Bahrain with the best connectivity experience.”

Batelco postpaid customers who either own, rent, or simply have access to an enabled BMW vehicle can activate and on-board easily using the MyBMW app by following the step-by-step instructions, Mr. McGoldrick added.

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