du, the leading telecom and digital services provider in the UAE, has entered into a partnership with FreeMove Alliance, the global mobile telecommunications alliance between Deutsche Telekom, Orange, Telia, and TIM.
With this move, du becomes the first operator in the region to partner with FreeMove. The partnership aims to expand accessibility to premier telecommunication services around the world, ensuring MNCs have the best possible support to shine in global markets.
Karim Benkirane CCO – du
“We are thrilled to join forces with the FreeMove Alliance, marking a milestone in our journey to provide comprehensive global connectivity solutions. This partnership will help us enhance our service portfolio and strengthens our mission to serve the international business community with unparalleled telecommunications support.”
Through this collaboration, FreeMove Alliance expands its presence in the Middle Eastern market, providing substantial benefits to both the alliance’s operators and their international clientele engaging in business activities within the region.
Furthermore, it strengthens du’s presence in the global arena, allowing the company to provide its multinational customers with unparalleled access to some of the foremost mobile networks and services across Europe and beyond, all while maintaining a strong relationship with their trusted telecom partner.
Customers will also benefit from the alliance’s advanced enterprise mobility solutions, offering centralized management and global business support.
Selma Avdagic Tisljar, General Manager of FreeMove Alliance, added that, “We are very excited to welcome du as part of our alliance, a trusted partner that will help us strengthen our presence in the Middle East and ensure that our multinational customers enjoy seamless, top-notch mobile connectivity.”