Gmail adds new Purchases Tab and smarter Promotions features

Google Gmail Adds New Features
Image credits: Google | Cropped by GBN
By Shilpa Annie Joseph, Sr. Content Head
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Gmail is introducing a new Purchases tab on mobile and web to simplify tracking online orders.

According to the statement, the Purchases section gathers all order-related emails and delivery updates into one clear, organized view. Just above it, a row of cards called ‘Arriving Soon’ will give a quick look at upcoming package shipments.

It builds on Gmail’s existing package-tracking tools, which already highlight deliveries arriving within 24 hours and show order cards with quick details at the top of related emails.

According to the reports, “A new Purchases option will show up under All labels in the navigation menu. At the top of purchase-related emails and in your inbox, Google says it will continue to display summary cards. Gmail’s new Purchases tab is rolling out worldwide for personal Google Accounts on Android, iOS, and the web.”

Furthermore, Gmail’s Promotions section is adding a Most relevant sort option that prioritises emails from senders and brands “you engage with the most,” while still allowing you to switch to Most recent at any time.

Gmail is also introducing nudges to “highlight upcoming deals and timely offers so you don’t miss out.” These updates will start rolling out in the coming weeks on mobile to users in their personal Google accounts.

Earlier this month, Google dismissed reports of a massive Gmail data breach. Several outlets claimed hackers accessed data of up to 2.5 billion users and that Google sent password reset alerts. The company denied the allegations, stating that no such warnings were issued and dismissing reports of any widespread security breach.

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