Microsoft launches new tool to help businesses manage data better

By Rahul Vaimal, Associate Editor
Microsoft
Representational Image

A new cloud-based tool designed to help business customers understand where data is scattered throughout their operations and whether they comply with data privacy regulations has been announced by the American tech company Microsoft.

Once known for its Windows operating system and applications such as Office, Microsoft has built a large cloud computing business, helping corporate customers store and process huge amounts of data.

Last year, it introduced a tool called Azure Synapse that is being used by delivery companies such as FedEx to analyze the flow of its 16 million daily packages.

Azure Purview

But for large companies, stores of data have become so large, and distributed across so many countries, that Microsoft is rolling out a tool called Azure Purview to help companies better understand precisely what information they have and where it resides.

In particular, the tool is designed to help data privacy and risk management officials ensure their companies are in compliance with rules such as the European Union’s General Data Protection Regulation, John Chirapurath, vice president of Azure data, artificial intelligence and edge said.

The new tool uses artificial intelligence to detect sensitive or regulated data and can automatically mask it out, for example by redacting data on European customers from a sales report to US employees who are not authorized to access it.

“It’s one thing to generate insights from data, but it’s another thing to ask questions about the data itself. Can we use this data? Are we being responsible with the fair use of this data?” Mr. Chirapurath said. “These might seem like esoteric terms, but they are vital to how we run modern businesses. You have to be able to trust your data.”

Microsoft said that the service is being used by a handful of customers and is expected to become generally available “shortly.”

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