Milagrow Robotics opens regional office in DAFZA

By Ashika Rajan, Trainee Reporter
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Milagrow
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India’s Milagrow Robotics, a global leader in consumer robots has opened its new office in Dubai Airport Free Zone (DAFZA) as part of its Middle East expansion.

Milagrow’s new office will aid the company in expanding its global operations and strengthening its regional presence to meet the increasing demand for service robots. UAE-based Blue Ocean Global has also signed a distribution agreement with the robotics pioneer to promote and sell its innovative floor, window, pool, and lawn robots in the Middle East.

Rajeev Karwal
Rajeev Karwal
Founder & Chairman
Milagrow

“The robotics market globally and in the Middle East continues to see increased growth, with the rapid adoption of the technology across sectors such as healthcare, education, aviation, facilities management, hospitality, and infrastructure. Milagrow is on a global mission to eliminate humans serving humans for menial tasks or domestic chores – be it floor cleaning, window cleaning, lawn mowing, air duct cleaning, or humanoids replacing humans for repetitive tasks. Milagrow has robots for every sector, and our launch in the Middle East will bring us one step closer towards our global mission.”

Mr. T R Ganesh was recently appointed as the company’s new Director of Global Business, with responsibility for overseeing the company’s growth and partnership initiatives through partner collaboration. Milagrow and Blue Ocean Global will concentrate on the company’s consumer robot line in the first phase of their strategic expansion, with the distributor facilitating operations across the United Arab Emirates across all retail channels. By selling Milagrow’s consumer robot range, Blue Ocean Global representing some of the best technology-driven brands would further Milagrow’s vision of making lives easier through technology.

Mr. Shahzad Ahmed Chairman & CEO of Blue Ocean Global pointed out that “it is a great opportunity to be partnering with Milagrow and being the first to launch their innovative technology in the Middle East. We are confident that our shared commitment to utilizing technology for simplifying lives will help us expand Milagrow’s portfolio to different markets.”

As organizations continue to automate business processes, consumer demand for automation is growing at an unprecedented pace in the Middle East. According to Data Bridge Market Research, the Middle East Robotic Vacuum Cleaner Market is projected to rise at a Compound annual growth rate (CAGR) of 17.1percent from 2020 to 2027, reaching $874.79 million by 2027, up from $250.83 million in 2019.

The company’s growth plans for 2021 include a strategy to have robots in every home, which the company intends to achieve through partnerships with various service providers. Milagrow is one of the first robotics firms to establish a presence in Dubai.

“We see tremendous opportunity for robotic adoption in the Middle East and have been making changes to our products to suit the needs of our global customers. As an example of this, I would like to share that all our floor cleaning robots can take Sodium Hypochlorite one percent, which kills Covid spores on the floor, all our robots have HEPA 12 filters that can filter out the COVID-19 virus,” Mr. Karwal concluded.

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