Ooredoo ventures into OTT streaming with launch of ‘Go Play Market’

By Arya M Nair, Official Reporter
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Ooredoo Group launches Go Play Market

Ooredoo Group, a leading international communications company operating across the Middle East, North Africa, and Southeast Asia, has launched its first-ever streaming platform, ‘Go Play Market’, in partnership with MediaKind, a global leader in OTT streaming solutions, and supported by Microsoft, a global leader in cloud computing solutions.

Leveraging MediaKind’s advanced technology platform, powered by Microsoft Azure, the Group’s new venture into the world of Over-The-Top (OTT) streaming offers a wide range of entertainment options, including live TV channels, video-on-demand, and much more, from various digital players and content partners through a single platform.

‘Go Play Market’ has been officially launched in six of Ooredoo Group’s markets, including Oman, Kuwait, Iraq, Tunisia, Algeria, and the Maldives, catering not only to Ooredoo customers but also expanding its reach to non-Ooredoo subscribers in these markets.

Aziz Aluthman Fakhroo_Ooredoo launches Go Play Market’
Aziz Aluthman Fakhroo 
MD & CEO – Ooredoo

“With ‘Go Play Market’, our goal is to establish a comprehensive entertainment hub, tailored to meet the diverse preferences of our customers, as well as non-Ooredoo subscribers, across multiple markets. Our collaboration with MediaKind and Microsoft to launch ‘Go Play Market’ marks a significant milestone in our efforts to broaden our offerings and upgrade the entertainment experience for everyone in the markets where this platform is accessible.”

Allen Broome, CEO of MediaKind, said that, “Collaborating with Ooredoo and Microsoft on the launch of ‘Go Play Market’ is a thrilling venture for MediaKind. We are proud to leverage our cloud-native MediaFirst and Aquila live-streaming platforms to create cutting-edge entertainment services matching Ooredoo’s market ambitions for the region.”

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