Tamara has officially received a restricted finance license from the Central Bank of the UAE (CBUAE), marking a significant step in the company’s expansion into the UAE’s financial services sector.
As a leading Fintech platform in the UAE, Tamara has cemented its position as a trusted financial partner. Achieving full regulatory status is a significant milestone that directly enables Tamara to contribute to the goals of the UAE Vision 2031, thereby reinforcing its commitment to building a more advanced and reliable financial ecosystem in the Emirates.
Yamen Fakhreddine, CEO of Tamara UAE, said that, “This milestone fundamentally strengthens our entire operation in the UAE and serves as the catalyst for our ambitious future here. The path is now clear to achieve our mission to help people own their dreams by building the most customer-centric financial super-app in the world.”
Aligned with its mission, the Saudi company is committed to developing innovative products and strategic partnerships that empower both customers and merchants to transact with greater ease and confidence.
This initiative supports the company’s ongoing product diversification strategy, which includes the introduction of new credit solutions and payment offerings to meet evolving market needs.
Tamara
Tamara is the leading fintech platform in Saudi Arabia and the wider GCC region, with a mission to help people own their dreams by building the most customer-centric financial super-app on earth.
The company serves more than 20 million customers in the region and partners with leading global and regional brands such as Apple, SHEIN, Jarir, noon, IKEA, and Amazon, as well as small and medium businesses. It is backed by Sanabil Investments, a wholly owned company by the Public Investment Fund (PIF), SNB Capital, amongst others.
