UAE-based Al Naboodah Group joins DP World’s

By Shilpa Annie Joseph, Official Reporter
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Al Naboodah Group joins DP World's DUBUY
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DP World’s has welcomed the UAE’s Al Naboodah Group to its wholesale eCommerce platform to help accelerate its growth, by providing instant access to new markets via its online business-to-business marketplace.

Al Naboodah Group will partner with the innovative and trusted platform to sell its diverse portfolio of brands. By providing end-to-end supply chain solutions, will provide a gateway for the group of companies to enter new international markets.

According to the statement, “The product-led parts of Al Naboodah Group, such as the electrical, agriculture and auto-parts divisions, will see benefits in the partnership and thanks to the collaboration with, customers registered on the platform will be able to buy wholesale products across a variety of categories from Al Naboodah Group at the click of a button.”

Mahmood Al Bastaki
Mahmood Al Bastaki
COO – Digital Trade Solutions
DP World

“By being part of the platform, Al Naboodah Group will enjoy greater visibility and access to markets such as Africa to accelerate its growth. It will also enable them to trade using a unique combination of advanced technology and DP World physical infrastructure – which includes reliable fulfillment, secure financial transactions, and the safe movement of goods. has been operating as a trusted online marketplace for buyers and sellers since November 2021, and in this relatively short time, we have accrued more than 10,000 registered customers, 2,000 registered vendors, and have facilitated the trade of more than 1.4 million products every day. This latest news is a testament to the major growth in eCommerce solutions, and we are proud at DP World to be at the forefront of digital innovation.”

Furthermore, it will provide a secure and reliable supply chain for getting the goods from A to B, through DP World’s global ports and logistics network.

As per the statement, this fully integrated eCommerce platform brings buyers and sellers together with a single window for transactions, payment, and delivery; cross-border business-to-business (B2B) settlement, as well as domestic B2B and business-to-consumer (B2C) capabilities. Al Naboodah Group joins a diverse range of businesses already trading on the eCommerce platform.

“As a leading Group of companies with a strong heritage in the UAE, we are honored to start the cooperation with the eCommerce platform by DP World. We are proud to strengthen our strategic partnership with DP World, by growing the strong roots we have cemented in the UAE, by expanding into new markets,” said Mr. Swaidan Saeed Juma Al Naboodah, Chairman of Al Naboodah Commercial Group.

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