The Abu Dhabi Chamber of Commerce and Industry (ADCCI) has signed a Memorandum of Understanding (MoU) with the Abu Dhabi Convention and Exhibition Bureau, part of the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) in order to enhance cooperation between the two entities.
The MoU also intends to enhance joint coordination between the two parties to consolidate the standing of the Emirate of Abu Dhabi as a global destination and a prestigious hub for hosting local, regional, and international business as well as investment events.
The MoU supports the two parties’ mutual strategic objectives for strengthening the leading position of Abu Dhabi as a preferred destination for hosting international events, and a key hub for supporting, developing, and growing businesses in vital sectors.
Under the terms of the MoU, the two parties will also coordinate closely to highlight various events and conferences and exchange knowledge and expertise to drive business events growth.
Ahmed Khalifa AlQubaisi CEO – Abu Dhabi Chamber
“The Emirate of Abu Dhabi has been successful in establishing its leading position on the global business tourism landscape. The Emirate has attracted and hosted prominent business events, which culminated in its recognition as the Middle East’s leading destination for association meetings conferred by the International Congress and Convention Association (ICCA) 2022’s ranking. This success comes as the result of the efforts of various parties in the public and private sectors, particularly the efforts of our partners at the Abu Dhabi Convention and Exhibition Bureau, who aim to consolidate the Emirate’s position as a leading global destination that has the main assets for hosting prestigious business events.”
Mr. AlQubaisi noted that “the signing of the MoU aligns with the ADCCI’s efforts to partner with local and federal entities to foster strong investment and commercial relations. We are also committed to supporting various business events, forums, and conferences in the Emirate. This reflects the Chamber’s recognition of the importance of the business tourism sector and global events in enhancing networking opportunities between business communities and investors, building fruitful partnerships and cooperation agreements, and driving sustainable development.”
Furthermore, the MoU also stipulates that the two parties strengthen their joint efforts to coordinate trade delegation visits and find effective communication channels to achieve the desired outcomes.
Mr. Saleh Mohamed Al Geziry, Director General for Tourism at DCT Abu Dhabi, stated that, “We take great pride in the signing of this MoU during the Abu Dhabi Business Events Forum, an integral part of the inaugural Abu Dhabi Travel & Tourism Week. Showcasing the power of partnerships, the MoU reaffirms our commitment to fostering innovative and transformative business and investment events, taking the emirate to new heights as a prominent MICE destination.”
Mr. Al Geziry further added that, “MICE events play a pivotal role in driving economic growth, fostering innovation, and igniting creativity. By fostering the spirit of collaboration, we are catalyzing a rich, diverse, and vibrant experience for visitors and residents alike.”
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