ADDED join forces with Dubai’s Prototype to support inventors

By Shilpa Annie Joseph, Official Reporter
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The Competitiveness Office of Abu Dhabi (COAD), part of the Abu Dhabi Department of Economic Development (ADDED), has partnered with the Dubai-based digital transformation firm, Prototype Interactive to support inventors in developing their ideas into innovative digital and technological applications that will contribute positively to a smart and sustainable economy.

The Memorandum of Understanding (MoU) allows inventors to access facilities and workshops of the firm to gain knowledge and receive professional training and assistance in building, designing, and developing digital and technological applications.

Inventors, backed by ADDED’s Takamul program, will utilize Prototype Interactive’s latest technologies and techniques to develop their ideas and benefit their experts’ consultations and methods adopted to measure digital strategies and implement impactful designs.

According to the statement, they will also have access to workshops organized by Prototype on the production of digital transformation’s prototypes.

Hala Al Ameri_COAD
Hala Al Ameri
Executive Director
COAD

“Signing this MoU is in line with ‘Abu Dhabi Innovates’, the innovation ecosystem framework launched by ADDED back in May. The framework has identified talent, knowledge, and space among major drivers to enhance the innovation ecosystem. We are on a constant lookout for best-in-class partners to enhance the capabilities of inventors and innovators and ensure they have suitable environment, including space and equipment required for the discovery and development of their innovations and inventions.”

“This MoU accentuates the role played by the Takamul program in supporting inventors and promoting innovation culture. Since it was launched in 2011, Takamul has been witnessing increasing growth in the number of inventors supported and patents registered annually,” Ms. Al Ameri further added.

Mr. Alexander Rauser, CEO of Prototype, said that, “Prototype is specifically excited about the partnership with ADDED as it will provide access to our DSX framework to the program participants and create a new way of ideation and creation. Our proprietary methodology has been used by hundreds of organizations and startups to launch digital transformation programs and proven itself as effective, fast, and agile. We see this being in line with the vision of ADDED and their program participants.”

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