BMW importer AGMC breaks ground for new flagship facility in Sharjah

By Arya M Nair, Official Reporter
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AGMC new BMW showroom in Sharjah
Representational image

AGMC, the official importer of BMW Group vehicles for Dubai, Sharjah, and the Northern Emirates, has deepened its footprint in Sharjah as it breaks ground on a 117,000-square-feet facility.

As part of AGMC’s network expansion and commitment to accommodate existing and potential clients, the upcoming facility will serve as the flagship for BMW and MINI in Sharjah and the Northern Emirates.

Designed with the customer in mind, the state-of-the-art facility will feature specific spaces for BMW, MINI and BMW Motorrad, BMW i, BMW M, MINI Next and BMW Premium Selection – accommodating a total of 30 cars and up to 8 bikes on display.

Dr. Hamid Haqparwar_AGMC new BMW facility at Sharjah
Dr. Hamid Haqparwar
MD – BMW Group
Middle East

“AGMC has been our partner at BMW Group Middle East for almost five decades and we value their continuous efforts to meet and exceed customer expectations in Dubai, Sharjah, and the Northern Emirates. This new facility will allow us to continue to build the BMW and MINI brands, while ensuring that customers receive an exceptional service and sales experience reflective of BMW Group Middle East.”

The spacious facility will also include a fully-fledged service center complete with 32 work bays, 8 of which will be exclusively for fast-tracked queues, 4 diagnostic bays, 3 car wash bays and 4 service consultation areas. Combined, the service center will have the capability to service up to 100 cars per day.

Mr. Ayhan Olcer, CEO of AGMC said that “Following the opening of our state-of-the-art facility in Dubai’s Motor City in 2020, I’m extremely proud to be marking AGMC’s expansion once again and as we break ground on our new facility in Sharjah and commemorate another milestone.”

The new facility will embody all elements from BMW Group’s ‘Future Retail’ Strategy, a series of the latest customer engagement features put in place to help BMW and MINI stand out in a competitive market. These will include, a Mobile Customizer, live car configuration and demonstration during consultations, and a Virtual Product Presentation.

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