Dubai Chambers rebrands & unveils new corporate identity

By Arya M Nair, Official Reporter
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Dubai Chamber
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Dubai Chambers has rebranded and unveiled its new corporate identity reflecting the organization’s restructuring, which was announced by HH Sheikh Mohammed Bin Rashid Al Maktoum, Vice and Prime Minister of the UAE and Ruler of Dubai.

Under the new structure, three chambers of commerce operate under Dubai Chambers, namely the Dubai Chamber of Commerce, Dubai International Chamber and Dubai Chamber of Digital Economy, each of which have its own individual brands, strategies and specialized approach.

New Identity

Dubai Chambers adopted its 2022-2024 strategy earlier this year, which expands its role as an important organization supporting the growth of Dubai’s economy. The strategy aims to better serve Chamber members, deliver added value and future proof the Dubai’s economy in line with the emirate’s new vision and strategic goals.

Dubai Chamber of Commerce plays a crucial role in representing, supporting and protecting the interests of businesses in Dubai while exploring new ways to meet the changing needs of Dubai’s fast-growing and dynamic business community.

The Dubai International Chamber supports Dubai’s vision of expanding to new global markets, making new economic relations, and assisting local companies in achieving worldwide success, all while attracting potential talent and investors from around the world. The Chamber will cover 30 international markets that are considered important markets for Dubai through promotional projects.

Dubai Chamber of Digital Economy will work to build the world’s best digital infrastructure and transform Dubai into an international technology hub and support the interests of technology companies and advance the role of the digital economy in the emirate.

Related: ADX rebrands its key equity market to ‘The Growth Market’

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