Dubai Health launches Itma’en mental wellbeing service

Image Credits: Dubai Media Office | Cropped by GBN
By Desk Reporter, GCC Business News

Dubai Health, in collaboration with the Community Development Authority, and the Dubai Health Authority, has launched the ‘Itma’en’ service, which means ‘rest assured’, making mental health support freely accessible to citizens, residents, and visitors. 

The initiative supports Dubai’s vision of placing health and wellbeing at the center of its priorities and reflects its commitment to building an integrated mental health system that enhances quality of life across the community.

The Itma’en service forms part of broader efforts to expand access to mental wellbeing support and promote a healthier society.

Itma’en provides confidential mental wellbeing guidance through a dedicated hotline, offering a safe space for individuals to consult specialists and seek reassurance. Trained experts are available to listen, provide professional guidance, and raise awareness of mental wellbeing across the community.

The Itma’en initiative reflects Dubai’s human-centered approach to public services and supports the goals of the Dubai Social Agenda 33, which aims to strengthen social protection, care, and empowerment while advancing a healthcare system aligned with global best practices.

The Itma’en service is available free of charge to all age groups in both Arabic and English, operating daily from 9:00 AM to midnight. Callers can speak directly with specialized counsellors for guidance and reassurance, while cases requiring further support are referred to specialized medical teams for evaluation and follow-up care.

Hessa bint Essa Buhumaid, Director General of CDA
Hessa bint Essa Buhumaid Director General – CDA Dubai

“Promoting mental wellness of individuals and families is a fundamental priority within Dubai’s social development framework, given its direct impact on community wellbeing and quality of life. Through this hotline, delivered in collaboration with our partners in the health sector, we aim to provide a safe space for every member of society to express their feelings and receive the professional support they need, strengthening social cohesion and fostering a culture of seeking help when needed.”

Dr. Alawi Alsheikh-Ali, Director General of the Dubai Health Authority, said the initiative reflects Dubai’s strong commitment to community health and a proactive, people-centred healthcare system that ensures access to mental health guidance as a key pillar of wellbeing. He added that the initiative also highlights collaboration among government entities to strengthen mental health services and provide timely support to the community.

Dr. Amer Sharif, CEO of Dubai Health and President of Mohammed Bin Rashid University of Medicine and Health Sciences (MBRU), noted that the ‘Itma’en’ service reflects Dubai’s commitment to giving mental wellbeing the same attention as physical health. He added that the initiative, launched in collaboration with the Community Development Authority and the Dubai Health Authority, aims to provide accessible and confidential support while advancing community wellbeing in line with Dubai Health’s ‘Patient First’ promise.

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