Mashreq has partnered with Visa and RezolveAi to unveil its new Visa Card Linked Offers (CLO) program – Everyday Cashback.
The new solution unlocks automated cashback for Mashreq UAE cardholders at hundreds of top merchants, both in the UAE and internationally.
Leveraging advanced analytics, offers are personalized to match each customer, with the end-to-end experience being fully digital from start to finish. The fully digital solution allows Mashreq cardholders to effortlessly track cashback transactions directly within the Mashreq app, providing a seamless, transparent experience.
Chiraag Jogia, Global Head of Customer Value Management at Mashreq, said that, “Through our partnership with Visa, we’ve created a seamless rewards proposition designed around the customer—making automated cashback across a wide range of leading merchants simple and accessible, and delivering a more rewarding banking experience.”
Salima Gutieva VP & UAE Country Manager Visa
“The launch of this Visa CLO program demonstrates the strong demand for this type of proposition and shows how innovation and collaboration can transform everyday payments. We’re delighted to partner with Mashreq to help set a new standard for customer engagement in the UAE.”
Daniel M. Wagner, Chief Executive Officer of Rezolve Ai, stated that, “This launch is another strong example of how RezolveAi is expanding its role across banking, payments, and commerce infrastructure. Through platforms such as Reward and RezolvePay, we are building an increasingly connected ecosystem that helps financial institutions, merchants, and consumers derive more value from every transaction.
By combining Visa’s payment expertise with RezolveAi’s Reward platform and data-driven insights, this program enables Mashreq to deliver meaningful, personalized value to its customers while strengthening engagement and loyalty. At the same time, participating retail partners gain access to a valuable base of UAE consumers, using data-driven targeting to drive incremental sales and deepen customer relationships.