Mastercard has collaborated with Majid Al Futtaim, a leader in shopping malls, communities, retail, and leisure across the Middle East, Africa and Asia, and with fintech Dataiera, to bring Agent Pay to the UAE.
The Agent Pay launch event was attended by His Excellency Omar Sultan Al Olama, Minister of State for Artificial Intelligence, Digital Economy, and Remote Work Applications; Mastercard CEO Michael Miebach; and Ahmed Galal Ismail, Chief Executive Officer of Majid Al Futtaim Holding.
The pilot phase in the UAE marked the first transaction of Agent Pay outside the US. When launched, cardholders will be able to use their AI agent to search, discover, and transact through Mastercard Agent Pay, including booking theater tickets at VOX Cinemas with ease.
His Excellency Omar Sultan Al Olama, Minister of State for Artificial Intelligence, Digital Economy, and Remote Work Applications, emphasized that, guided by the UAE’s leadership, the nation has become a global hub and destination for adopting and supporting advanced technologies and initiatives that enhance well-being, strengthen its global competitiveness and leadership, and elevate its position as a leading hub for world-class AI applications.
Dimitrios Dosis President – Mastercard EEMEA
“As AI becomes a trusted companion in people’s digital lives, payments must evolve to match its intelligence with integrity. Mastercard Agent Pay ensures that agentic commerce is built on transparency, consent and security, empowering consumers and businesses to engage confidently in this new era of commerce.”
Ahmed Galal Ismail, Chief Executive Officer, Majid Al Futtaim Holding, commented that, “As a pioneer in retail and lifestyle innovation, Majid Al Futtaim sees AI as a transformative force shaping the future of commerce and human interaction. Collaborating with Mastercard on Agent Pay allows us to explore how intelligence and integrity can coexist in digital transactions, creating systems that prioritize trust, transparency, and consumer confidence. This collaboration is not just about convenience; it’s about setting a framework for responsible innovation that redefines how people shop, pay, and engage in a connected world.”
Mastercard has been supporting the UAE government’s efforts to accelerate secure commerce, drive digital transformation, and lead the global adoption of Artificial Intelligence. This shared commitment resulted in the launch of Mastercard’s Center for Advanced AI and Cyber Technology in Dubai in 2023, in collaboration with the UAE’s Artificial Intelligence, Digital Economy and Remote Work Applications Office, cementing the nation’s role as a global hub for innovation.
