National Bank of Kuwait launches social entrepreneurship program ‘KONTINUE’

By Arya M Nair, Official Reporter
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National Bank of Kuwait (NBK) has launched “KONTINUE” social entrepreneurship program in partnership with LOYAC and Babson College, the US-based worldwide leader in entrepreneurship education.

The program was kick-started in a ceremony held at NBK’s Headquarters, which was attended by Loyac’s participants, the mentors, the trainers, the sponsors and the NBK PR team.

The program aims to support the youth between the ages of 17 to 30 by motivating and giving them the opportunity for innovation and creativity, developing their ideas, and transforming them into implementable projects that are beneficial to society.

The 7-week program includes training sessions, discussions, lectures and workshops provided by leaders from NBK as well as experts from the participating companies and institutions who transfer their knowledge and expertise and give advice to the participants to help them develop their projects.

Joanne Al Abdul Jaleel_NBK launches KONTINUE
Joanne Al Abdul Jaleel
Senior PRO
NBK

“At NBK, we seek to leverage our solid relationships with leading institutions across all sectors, LOYAC being a notable example, to extend all sorts of support to the youth by providing training opportunities that enable them to participate in development programs and volunteer projects. We have a strategic partnership with LOYAC, through which we aim to qualify the youth for a thriving career and realize their ambitions. This is done by upskilling them and enhancing their experience to emerge as economic and business leaders and make the utmost of the delivered training programs.”

One of the featured speakers in the program is Dr. Phillip Kim, an internationally recognized expert on entrepreneurship and a professor of Entrepreneurship at Babson College, who will have an intensive week of in-person knowledge transfer sessions with participants.

Ms. Al Abdul Jaleel noted that the program reflects NBK’s strategy to nurture the youth and offer them better opportunities towards broader horizons by supporting their projects that provide practical solutions to some of the society’s problems, whether those related to the environment, health, education, or other aspects.

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