Sheikh Hamdan unveils Hub Nub app for government leaders

By Shilpa Annie Joseph, Official Reporter
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Launch of Hub Nub app
Rep. Image | Onno Kalverda @ Pixabay

HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of The Executive Council of Dubai, has announced the launch of the Hub Nub app, a new government communications mechanism that facilitates instant, reliable and effective communication between Dubai Government leaders and decision-makers.

The Hub Nub app, developed by Digital Dubai, serves as a platform for real-time strategic communication between Dubai Government leaders across all sectors that will help reinforce decision-making.

Representing a paradigm shift in government communications, the new platform addresses the need to make instant decisions to strengthen the quality of governance.

Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum
Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum
Crown Prince of Dubai & Chairman of Dubai Executive Council

“Dubai Government is working to develop groundbreaking digital tools as part of efforts to achieve the vision of HH Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to raise government excellence. To reinforce Dubai’s position as a world-leading government, we need to ensure quick, impactful, and real-time decision-making. We are committed to providing all the support the government sector needs to deliver quality services that exceed international benchmarks and develop advanced new models for raising government efficiency and the happiness of the community. To achieve our ambitious goals, we need to constantly develop robust creative solutions to challenges that may seem impossible to solve. Dubai continues to invest heavily in expanding its technological capabilities. We are confident that the city will maintain its position as a leader in technological adoption and innovation. The capabilities of our nation’s talent encourage us to raise the bar for quality and efficiency and expand the horizons of excellence in our efforts to improve people’s lives.”

Mr. Hamad Obaid Al Mansoori, Director General of Digital Dubai, said that, “We have made significant strides in digitizing government procedures in Dubai and ensuring services are available when people need them. This would not have been possible without ensuring government communication meets global benchmarks. The launch of the Hub Nub app provides a new advanced platform that enables instant interaction between government leaders to coordinate efforts, exchange ideas and make appropriate decisions.”

“The app serves government decision-makers who need to communicate instantly with various parties to gather sufficient data and make a decision. The new platform underlines the Dubai Government’s reputation as one of the world’s most agile and effective governments in making decisions and implementing strategies,” Mr. Al Mansoori added.

The app provides a platform for government leaders to rapidly coordinate among themselves in a secure, integrated, and highly reliable digital environment. Hub Nub provides a wide range of services, including instant messaging, voice messages, video, and audio calls, and enables the sharing of photos, documents, websites, and other content.

The platform meets the highest standards of security for data exchange, in line with the Dubai Cybersecurity Strategy, which aims to provide superior levels of protection against cyber threats.

The Hub Nub app supports Dubai’s efforts to enhance its position as a world leader in cybersecurity by adopting the highest data protection standards and controls. The platform contributes to ensuring a safe cyberspace that supports the rapid technological evolution taking place in the emirate and the development of game-changing digital services for citizens and residents, as per the statement.

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