South Korea’s Kia launches its new Kia Cerato model in MEA region

By Shilpa Annie Joseph, Desk Reporter
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Kia Cerato
Kia Cerato is the first model in MEA to sport Kia’s newly evolved logo.

South Korean multinational automobile manufacturer Kia has introduced the new Kia Cerato in the Middle East and Africa (MEA) region.

According to the reports, the new Cerato is sports-inspired and driver-focused, which is built on Kia’s experience-oriented platform. With a modern, cutting-edge appearance, the new Cerato’s introduction to local markets sees the return of a regional favorite with a facelifted, sport-inspired design that brings the brand’s advanced safety functions and high-tech features to a car with a dynamic stance.

The full LED headlights on the all-new Cerato appear as slender lines with the radiator grille, emphasizing the model’s redesigned face and defining the car’s athletic look. Further, drivers can enjoy the best of comfort and technology, which has a high-resolution 8-inch display screen and a 4-inch color TFT LCD cluster for a more comfortable and convenient driving experience.

Yaser Shabsogh
Yaser Shabsogh
COO
Kia – MEA Region

“We are delighted to offer the new Kia Cerato to the region. As a sign of the progress which we are striving to make, the Cerato brings to life our newly forged path towards an intuitive product line-up. Over the coming weeks, we look forward to having customers interact and test the new Cerato. Like any Kia model, the Cerato is fashioned with essential features making it a popular model in MEA markets. Featuring the latest upgrades and Kia’s Advanced Safety specifications bundled into a stylish, sporty design, the all-new Cerato provides the ideal driving environment for roads across the region today.”

Along with noise and vibration being significantly reduced at the source point, the Cerato’s high-resolution widescreen boosts user visibility with its user-friendly graphic Interface, assisting the driver on his journey. The Cerato’s large display now supports Apple CarPlay and Android Auto, offering the best driving experience possible.

As per the statement, “Equipped with Kia’s innovative, trademark safety features like Rear View Monitoring features to support Collision-Avoidance, Parking Distance and Safe Exit Warning systems, ensure that the new Cerato provides a stylish, stable, and safe trip.”

The model also features Remote Ignition and Smart Trunk functions, offering advanced solutions to everyday inconveniences. The new-look Kia Cerato will be available in local markets in the MEA region from August 2021.

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