Weyay Bank, Kuwait’s first digital bank, has unveiled ‘Weyay Aura card’ in collaboration with Alshaya Group, a leading international brand franchise operator, offering an unparalleled choice of well-known brands to customers.
With this initiative, the bank seeks to help Weyay customers using the Aura Loyalty Program by Alshaya Group boost their points with every purchase they make with the new card.
The Weyay Aura card’s launching event was attended by the executive management of the Bank, represented by the Chief Executive Officer of the National Bank of Kuwait, Salah Al-Fulaij, the Chief Executive Officer of Consumer and Digital Banking, Mohammed Al-Othman as well as the Head of Weyay Bank, Amal Al-Duwaisan, the Chief Executive Officer of Alshaya Group, John Hayden, and the Division President of East Arabia at Mastercard, J. K. Khalil.
“We are excited to launch the Weyay Aura prepaid card and offer a unique, enriching experience to our customers. Our partnership with Alshaya Group reflects our commitment to innovation and our shared vision to enhance the digital experience, focusing on customer needs. This also highlights the growing demand for digital banking solutions in the region.”
Weyay will provide an innovative digital experience allowing its customers to use the Weyay Aura card for purchases both locally and internationally, earning more Aura points that can be redeemed for a variety of benefits within the Aura Loyalty Program.
Weyay Aura prepaid card offers –
A rewarding experience by getting more Aura points with every transaction: Up to 30 points for every 1 KD spent at stores participating in the Aura Loyalty Program. 10 points for every 1 KD spent at any store at The Avenues that is not part of the Aura Loyalty Program. 2 points for every 1 KD spent at any other location inside and outside Kuwait.
Easy digital card creation via the Weyay app: Weyay customers can instantly get their Weyay Aura card via the app and start using it for both online and in-store purchases. As a 100 percent digital card, customers can add their card to e-wallets like Apple Pay, facilitating quick and secure payments. It also ensures that the customers can maximize the value of their rewards anytime and anywhere.
Points added automatically to Aura account: Once the card is created within the Weyay app, it is fully integrated with Aura’s app, ensuring that points are automatically added to the Aura account of the customer with every purchase. This eliminates the need to separately redeem points after payment, providing a seamless and elevated experience.
“Our collaboration with Weyay Bank is a transformative opportunity for our customers. By merging our extensive retail network with their cutting-edge digital banking solutions, we’re creating a seamless and rewarding experience that prioritizes customer needs. We’re excited to collaborate and deliver groundbreaking services to the market,” added Mr. Francois Orhan, Vice President of Loyalty, Payments, and Data at Alshaya Group.
Weyay Bank is committed to providing pioneering banking solutions designed to keep pace with the evolving digital landscape. Weyay offers a diverse array of digital services and benefits via its easy-to-use app, focusing on speed, flexibility, and security.
