Arada, a property development company based in Sharjah, has unveiled its first homegrown hospitality brand ‘Nest Hotel’ during Arabian Travel Market (ATM) 2025.
Nest Hotel, designed as a vibrant and cost-effective midscale offering, merges comfort, community and convenience. The first Nest Hotel worth $9.53 billion (AED35 billion) is set to launch this October at Aljada, in Sharjah. Aljada is a major mixed-use development with residential, commercial, retail, entertainment, educational and healthcare components.
The newly launched property, managed by Arada Hospitality, will include 431 design-led rooms across two buildings, located adjacent to the Nest Campus student housing cluster and opposite Arada’s Central Business District.
Ahmed Alkhoshaibi, Group CEO of Arada, stated that the launch of ‘Nest Hotel’ highlights the company’s commitment to providing people-focused, value-driven destinations.
Amit Arora, Chief Operating Officer at Arada, stressed that the hotel’s concept was shaped by insights from the Aljada community, offering a next-generation stay with convenience, energy and connectivity at its core.
The landmark property will feature mobile check-in, digital room access, co-working spaces, energy-efficient systems, a pool and all-day dining. It also aims to meet the increasing needs of MICE and leisure tourism sectors, with Sharjah International Airport just five minutes away.
Additionally, Nest Hotel will address the internal demand from Aljada, which recorded 8 million visitors in 2024. Strategically located, the hotel will also support Sharjah’s academic and event sectors, including visitors to the nearby Al Jawaher Reception and Convention Centre.
Nest Hotel is now the latest addition to Arada Hospitality’s expanding portfolio, which includes Nest Campus and wellness and F&B brands such as Wellfit, FitnGlam, FITCODE, The Platform Studios, Boost Juice, The Reformatory Lab, Hungry Wolves and Zad.
