Cred, a pioneering real estate company, has sealed a partnership with one of the top UAE companies in the hotel consultancy sector, Dex Squared to offer hospitality consultation to ‘ever’, the latest project by cred launched in 2022.
‘ever’, meticulously situated on 40 acres of lush land, is projected to become one of the most outstanding projects in West Cairo. The agreement was endorsed by cred’s CEO, Eng. Ahmed Mansour and Mr. Halim Fouad, Dex Squared’s COO.
Dex Squared will present a suite of integrated hospitality solutions to ‘ever’. The cooperation offers consultancy services to support the branded residential apartments that are to be constructed, as well as support in choosing the best hotel brands applicable to the project and ensuring all necessary technical standards that global brands require will be adhered to. Dex Squared will also be in charge of managing the project as a third-party operator to ensure a smooth experience for the developer, the hotel chain, and ultimately, the guest.
“We are excited to embark on this journey with Dex Squared. This collaboration is surely a strong partnership as it will confidently aid in our mission to present outstanding hospitality services in our unique development, ever. By bringing together cred’s companies’ expertise and Dex’s innovation skills, clients are sure to anticipate a fully integrated urban community. ‘ever’ will engulf all necessary services any client may need like residential units, administrative offices, medical clinics and a hotel that will adhere to modern lifestyles.”
Mr. Mansour clarified that the reason for focusing so much on the tiniest details of this hotel is mainly because of its geographical location and how close its proximity is from the Great Pyramids and the new and highly anticipated, Grand Egyptian Museum. Mr. Mansour intends to present a modern sample of real estate projects in Egypt and the region aiding in the state’s objectives of boosting the scale of tourism.
“We have ambitious plans to expand our services in Egypt and the Arab world, and I believe that this collaboration will give us the opportunity to present our integrated hospitality solutions in one of West Cairo’s gems, ever. We are incredibly passionate about the boundless opportunities that lie within the tourism sector of Egypt. As Dex Squared, we are poised for an exhilarating journey of growth and expansion in the dynamic Egyptian market. By utilizing our diversified expertise to provide hospitality and hotel management solutions, we are elated and very excited to begin this journey with cred,” expressed Mr. Fouad.
‘ever’ is ideally situated in a strategic location, right next to the Mall of Arabia on the 26th of July corridor making it very accessible. Sitting on 40 acres of magnificent land, the project consists of 42 buildings, only 36 of which are residential. The buildings carry 1200 administrative offices and commercial units as well as 500 residential units and 500 hotel apartments and rooms.
‘ever’ was designed by magnificent engineering consultants that came together like YDG Engineers, Ismail Habruk Engineering Consulting Office and ACE Arab Consulting Engineers. The project is expected to start delivery in 2026.