Hapido.com, a UAE-based eCommerce platform that specializes in offering daily deals, discounts, and vouchers, has partnered with MoEngage, a marketing automation and customer engagement platform, to create a seamless and integrated customer experience.
Hapido was established with a clear purpose to provide a digital platform that seamlessly connects local businesses with local consumers, creating a win-win scenario for everyone involved. This is exactly where MoEngage will assist Hapido by providing personalized engagement, customer segmentation, and data-driven insights.
“For Hapido, meaningful customer engagement is building loyalty for the customers. Using the marketing automation capabilities of MoEngage, we plan to increase our repeated users, and at the same time, build brand advocacy,” said Inam Ur Rahman, Business Development Lead of Hapido.com.
The eCommerce platform will also start leveraging multi-channel capabilities by identifying and integrating various communication channels, including websites, mobile apps, email, social media, and others.
Additionally, using MoEngage, they plan to ensure a consistent and cohesive customer experience across all channels.
“Hapido.com drives customer-centric campaigns and provides a superior experience. We are ecstatic to partner with them and assist them in this endeavor to drive engagement and provide customer delight,” commented Sweta Duseja, Director of Customer Success, Middle East, Turkey, and Africa at MoEngage.
As per the statement, Hapido.com joins the growing list of over 1500 global companies across 35 countries, such as Azadea Group, Commercial Bank of Dubai, Landmark Group, Apparel Group, Airtel, Ola, Oyo, and Mashreq, that trust MoEngage to deliver a consistent experience across multiple devices and touchpoints.
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