India-based educational technology (edtech) platform Cuemath is expanding its services into Saudi Arabia in order to take advantage of the kingdom’s developing edtech sector.
Cuemath said in a statement that the move comes after the company launched operations in the UAE in June 2021 and recently in Qatar.
The one-on-one personalized math learning platform is currently present in over 50 countries across the world, including the UK, the US, Singapore, Canada, the UAE, Egypt, Qatar, Nigeria, India, and Thailand. The program is led by over 10,000 teachers from various professional backgrounds, the company noted.
Vivek Sunder CEO – Cuemath
“We are growing rapidly in the Middle East and are delighted to expand into the kingdom, the most populous country on the Arabian Peninsula. The attraction of Cuemath’s unique teaching methods has spread quickly across the region since we entered the UAE last year. The kingdom has a young population, increased digital connectivity, and education is a high public policy priority. This combination is fertile ground for Cuemath, and we look forward to preparing the kingdom’s children for future math-related jobs in a digitized economy, equipping them with the problem-solving skills they need.”
“As with all of Cuemath’s rapid regional and global expansion, the primary catalyst has been organic, word-of-mouth amongst consumers,” according to the statement.
The research management consultancy, Ken Research has revealed that the kingdom’s edtech market is expected to record a compound annual growth rate of 21 percent between 2020 and 2025. It also draws support from the public policy, with the digitization of education prioritized in the country’s ‘Vision 2030’ strategy, as per the reports.
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