Platinumlist, a Saudi-based entertainment discovery platform, has launched Platinumlist Plus, a paid membership program for event-goers.
Saudi Arabia will be the first market to roll out the platform to the public. Plus members will enjoy early access to selected events before general ticket sales, exclusive pricing on select tickets and packages, and access to selected events available only to Plus members.
The first month is free for new members, after which users can choose a monthly subscription at $7.90 or discounted six-month and annual plans.
The launch addresses the most active customer segment across Platinumlist in Saudi Arabia. The company’s internal data shows this group attends around seven events per year, three times the platform average, books about 30 days in advance, and spends up to five times more than the typical buyer.
Cosmin Ivan, CEO at Platinumlist, said that, “Over the past decade, we have seen live entertainment in Saudi Arabia become a part of regular social life. Now we have around 24 event categories at an accessible average price of $66.46 (SAR 250). Platinumlist Plus gives frequent event-goers better value and a more direct route to the experiences they already plan around.”
The launch comes as Saudi Arabia continues to expand its entertainment economy under Vision 2030. The Kingdom’s Quality of Life Program focuses on growing the culture, entertainment, sports, and tourism sectors, while Vision 2030 targets increasing household spending on cultural and entertainment activities within the Kingdom from 2.9 percent to 6 percent.
“For organizers, Plus gives a more focused route to high-intent audiences, and gives fans access that feels more personal than a standard ticket purchase. At launch, we’re onboarding selected partners to maintain the quality of the program and build a consistent membership experience,” stated Moayad Qudus, Senior Business Development Manager at Platinumlist.
