Qatar’s Oriental Trading inks exclusive deal with Sweden-based Husqvarna Construction

By Shilpa Annie Joseph, Official Reporter
  • Follow author on
Representational Image

Qatar’s Oriental Trading Company has signed an agreement with Sweden-based Husqvarna Construction in order to distribute the surface preparation product portfolio in the country.

Under the agreement, Oriental Trading will act as an exclusive authorized distributor in Qatar for its surface preparation products such as advanced shot-blasting, scraping, shaving and scarifying solutions.

The company further stated that the newly acquired Blastrac and Diamatic is now rebranded as Husqvarna.

According to the statement, “With the acquisition of Blastrac by Husqvarna Construction, customers and partners in the region will now have access to a complete portfolio of modern tools and equipments including surface preparation products.”

The complete range of surface preparation products include floor scrapers, shavers, scarifiers and floor grinders. These tools can help construction and design professionals to ensure a quality final coating can be applied and a flat even surface is achieved at places such as car parks or warehouses, the company added.

Jeff Bennett
Jeff Bennett
General Manager
Husqvarna Construction

“With the acquisition of Blastrac and Diamatic, Husqvarna Construction aims to further strengthen its position in the market. Our aim is to offer modern day construction equipment to professionals for all their needs and steadily progress towards achieving increased efficiency at lower costs and save time. We have considerably enhanced the existing Husqvarna surface preparation portfolio by bringing advanced shot-blasting, scraping, shaving and scarifying solutions to our customers and partners.”

Oriental Trading has partnered with the group in the past to be their official distributor for the light compaction product range, concrete placement equipment, sawing & drilling equipment and demolition robots.

Commenting on the partnership, Mr. Victor George, Divisional Manager – OTC Qatar, said that, “We are proud and excited to represent Husqvarna Group’s full range in the Qatar market and look forward to bringing many new solutions to our customers. The new surface preparation range from Husqvarna will position us as a leader offering deeper know-how to our potential surface preparation customers.”

Related: ADDED, MADE unite to support sustainable growth & Industry 4.0 applications