Saudi’s SAIB ropes in Moneythor to foster savings culture among customers

By Amirtha P S, Desk Reporter
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SAIB
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Saudi Investment Bank (SAIB), the Saudi Arabia-based joint-stock company, has selected Moneythor, a leading digital banking solution provider, to encourage a savings culture among the customers in the Kingdom.

With Moneythor’s personal financial management (PFM) tools SAIB looks to provide its customers with more holistic experiences and enable them to have a better understanding of their personal finances.

The solutions of Moneythor are powered by real-time data, machine learning and behavioral science techniques to support the improved functionality of banks and power highly personalized experiences for their customers across digital channels.

Moneythor’s engine and data-driven personalization capabilities will enable SAIB to focus on customer-centricity and to boost its digital engagement capabilities whilst deepening its relationship with customers by offering them a more intuitive experience to address their financial needs and goals, both short and long-term.

Faisal Al-Omran
Faisal Al-Omran
CEO – SAIB

“SAIB customers deserve a unique digital experience beyond traditional internet banking offering with more data-driven digital services, and we enable the customers to understand their financial behavior and provide them with smart recommendations using our PFM platform, which can support their financial decisions.”

Moneythor’s PFM, implemented by SAIB, is the first service in Saudi Arabia to provide consumers with a solution that serves them with personalized, contextual and actionable recommendations and insights into their day-to-day finances.

“We are thrilled to be partnering with SAIB for this new service provided to their digital banking users in Saudi Arabia. We wish to congratulate SAIB on a smooth integration project to deliver best-of-breed customer-first digital banking experiences with enhanced financial wellbeing capabilities, which is a central tenet of our solution,” said Mr. Olivier Berthier, CEO of Moneythor.

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