Shell Oman enters into partnership with Oman Automobile Association

By Shilpa Annie Joseph, Official Reporter
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Shell Oman-OAA Partnership
Officials during the signing ceremony.

Shell Oman Marketing Company (Shell Oman) has signed a Memorandum of Understanding (MoU) with the Oman Automobile Association (OAA) in order to deliver an exceptional experience for customers of both organizations.

The MoU will offer OAA visitors and members with Oman’s first-of-its-kind Electric Vehicles (EV) charging hub, as well as the first smart service station.

Moreover, the partnership will focus on actively contributing to the decarbonization and net-zero emissions target in line with Oman 2040 vision, and the economic development in the country.

As per the statement, Shell Oman and OAA will provide innovative solutions that meet evolving customer needs and promote sustainable practices.

Dr. Mohammed Al Balushi
Dr. Mohammed Al Balushi
CEO – Shell Oman

“Our strategic partnership with OAA underscores our shared dedication to enhancing customer experiences and convenience especially for motorsports enthusiasts. This collaboration also marks the commencement of an exciting new chapter with a focus on establishing an EV hub for the first time in Oman. This comes as a stepping stone to Shell Oman’s EV infrastructure and network expansion strategy which will connect EV drivers across the Sultanate. In addition, we are building the first smart fueling service station at OAA premises in collaboration with Omani SMEs.”

The collaboration also aims to establish an EV Recharge network by deploying EV charging units provided by Shell Oman at OAA premises and other locations. It will commence with pilot projects to evaluate performance and optimize operational processes, paving the way for future expansion.

Mr. Sulaiman Al Harthy, General Manager of Oman Automobile Association, commented that, “In partnering with Shell Oman, we’re propelling Oman’s automotive industry towards a sustainable future. Our joint mission is to foster sustainable practices, deliver exceptional services to our customers, and boost the nation’s economy. We’re committed to reducing our carbon footprint and making a significant, positive impact on Oman’s sustainability journey.”

Related: Shell Oman & Vodafone strike retail partnership to extend connectivity offers

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