UAE-based reverse logistics platform Cartlow has entered into a partnership with consumer electronics retailer and distributor Eros in order to boost the circular economy of the Emirates.
According to the statement, the collaboration will allow customers to walk into Eros stores across the UAE and trade their old electronics in exchange for the best retrieval value to use against their next in-store purchase.
The strategic alliance intends to boost the digital decarbonization ecosystem by extending product life cycles and minimizing the amount of e-waste that ends up in landfills. Further, this partnership supports the UAE’s strategic initiative to achieve net-zero emissions by 2050.
As per the reports, “Customers who trade in their old devices will be given a ‘Green Certificate’ along with credit to purchase their next electronic device. Cartlow ensures that the old devices go through a closed loop reverse supply chain ecosystem.”
Mr. Mohammad Sleiman, Founder and CEO at Cartlow said that, “We will continue to ensure sustainable innovation within our company’s practices. This partnership with Eros will allow us to promote in-store sustainability further, limiting waste to a minimum to ensure a brighter future for the environment.”
Cartlow noted that “it has offered products up to 80 percent cheaper than the retail price since it launched, as it aims to become the preferred platform for shoppers searching for their favorite products and brands at reduced prices and selling their old devices to reduce environmental waste.”
The reverse logistics platform also holds the R2 certification, demonstrating its commitment to environmentally responsible recycling practices.