American multinational tire manufacturing company Goodyear has expanded its partnership with UAE’s Swaidan Trading and the region’s premier online tire shop Tire.ae to launch a brand-new tire and services outlet in Mussafah, Abu Dhabi.
Swaidan Trading is the exclusive distributor for Goodyear Tires in the UAE. “The new facility marks an expansion of operations in the UAE for the global tire manufacturer and reinforces the commitment of Goodyear and its partners to offer quality mobility products and services to drivers across the UAE,” the company said.
The new distribution center will provide a comprehensive choice of passenger car tires and a full suite of services, including fitting, inspection, replacement, and wheel balancing, to serve the UAE’s goal of enabling safer driving on the roads.
Mr. Khaled Arafa, General Manager at Goodyear Middle East & Africa stated that, “Goodyear grows in our commitment to deliver best-in-class mobility technology and driving experience for all UAE drivers. This partnership is another testament to our confidence in our local partners and reflects our joint mission to ensure that all drivers in the UAE are availed the opportunity of a safer and smoother driving experience for themselves and their passengers.”
Mr. Rouhalla Rezaei, Owner & Group CEO, Tire.ae noted that, “As an established tire retail seller in the UAE, this collaboration with Goodyear and Swaidan Trading has unearthed a great opportunity for our business expansion in the UAE. The new, state-of-the-art facility allows greater convenience to car owners for the purchase of high-quality tires and other automotive services.”
“Throughout our partnership with Goodyear, there has been a strong commitment to all our drivers – safer and smoother drives. With the opening of the new distribution center, there is an opportunity to double down on this promise and expand our reach by offering increased convenience,” commented Mr. Ajit Kumar, COO of Swaidan Trading and Al Naboodah Commercial Group.