WhatsApp reportedly planning to introduce ‘Chat Filter’ feature

By Shilpa Annie Joseph, Official Reporter
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WhatsApp is reportedly working to bring the Chat Filter feature in order to enable users to find particular chats using filters.

The feature, which provides an easy way to find certain chats, is currently exclusive to business accounts. The feature is now in the beta testing stage.

According to the reports, the chat filters feature will roll out in a future update for Android, iOS, and desktop users. The feature will let users add some simple filters to quickly find certain chats.

The search filters for chats are expected to include categories like searching by contacts, groups, non-contacts, and unread chats.

“Standard WhatsApp accounts will also be able to use the same feature in a future update of the app, but there is another difference, the filter button will be always visible even when you are not searching for chats and messages,” as per the statement.

The company has also introduced quick replies, predefined messages that can be used to answer common questions, and labels, that allow the WhatsApp Business users to organize chats and contacts, on WhatsApp business accounts.

According to the reports, WhatsApp has also started identifying “legal” names of users who have enabled the Unified Payments Interface (UPI) based payments feature on its app.

“These names, which are the ones associated with the bank accounts of the users and might be different from profile names on the messaging platform, will be shown to people who receive payments through WhatsApp,” as per the reports.

This is a result of UPI guidelines set by the National Payments Corporation of India (NPCI) that are aimed to prevent fraud, the Meta-owned instant messaging app said.

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