As users became worried that the platform would share their confidential chats and business messages with parent company Facebook, Whatsapp came under regulatory probes. Earlier the company had asked the users to agree to the new policy by February or their accounts will be suspended, but later it pushed the deadline to May.
WhatsApp, in its latest blog, said it will start reminding users to review and accept updates to keep using the messaging platform. It is developing new ways to chat or shop with a business on it that is entirely optional and it assured that the personal messages will always be end-to-end encrypted, so the company can’t read or listen to them.
“We charge businesses to provide customer service on WhatsApp, not people. Some shopping features involve Facebook so that businesses can manage their inventory across apps. We display more information directly on WhatsApp so people can choose if they want to engage with businesses, or not,” WhatsApp explained in its blog post.
WhatsApp’s announcement comes when the parent Facebook moved to block all news content in Australia, facing backlash from publishers and politicians, prompting a senior British lawmaker to label the move as an attempt to bully a democracy.