Qatar Insurance Company (QIC), the leading insurer in Qatar and the MENA region, has won the ‘Customer Experience Initiative of the Year in Qatar’ title at the 2025 Insurance Asia Awards, held in Singapore.
Insurance Asia Awards by Insurance Asia Magazine is an esteemed award program that honors insurers who demonstrate excellence through innovations. This recognition highlights QIC’s achievement in providing customers with a seamless and innovative customer journey through its QIC App, the company’s flagship platform.
The app, thoughtfully developed to meet the digital needs of Qataris, has significantly enhanced the user experience, enabling them to instantly understand their coverage needs, purchase policies in just a few clicks, and seamlessly access an array of non-insurance services related to everyday life.
“We are honored to be recognized once again by one of the most respected insurance award programs in Asia, and to see our solutions acknowledged by a panel of renowned industry experts. This achievement affirms the strength of QIC’s digital strategy, and our ongoing commitment to enhancing the customer journey with cutting-edge, user-centric solutions. Our investment in digital innovation over the past few years has allowed us to consistently deliver better access to the best coverage for everyone in Qatar, and we look forward to building on this momentum and setting new benchmarks for digital excellence at local and regional levels.”
QIC App, the first of its kind in Qatar, provides integrated insurance and non-insurance features through a single interface. Whether it’s purchasing or managing policies, paying installments, or submitting and tracking claims, the app offers a comprehensive digital ecosystem for all insurance needs.
Additionally, the app features value-added solutions such as a car marketplace, car rentals, repair and detailing services, and other offerings designed to enhance convenience and peace of mind for customers across Qatar.
