UAE-based leading value-added distributor (VAD) Mindware has signed a distribution agreement with tech giant Oracle to market and distribute the American company’s entire portfolio of market-leading solutions including databases, applications, storage, servers, and Cloud technologies.
Mindware will act as the value-added distributor for Oracle in 14 countries across the Gulf, Levant and North Africa regions.
As per the agreement, the distributor will employ a dedicated team of professionals who are fully certified on Oracle’s technologies to ensure that they both practice and preach such extensive knowledge across all of the vendor’s products and solutions. This team will work closely with Oracle to deliver exceptional value to partners and their end customers.
“As one of the region’s leading value-added distributors, we are constantly looking to bolster our vendor portfolio and provide new and exciting technologies to the market through our channel ecosystem; technologies that advance the digital transformation aspirations of regional enterprises. Oracle is a global tech innovator that has been a leader in database software for more than three decades. Oracle has been steadily expanding this leadership to the entire technology stack through relentless product development and strategic acquisitions of best-of-breed technology vendors.”
He further added, “It has a very strong Cloud vision and is helping organizations drive forward their digital strategies by developing integrated Cloud technologies, offering both choice and flexibility and making the customer’s transition to Cloud-based IT environments easier. We are excited about the collaboration and are confident of the rapid uptake of Oracle’s solutions by regional organizations, especially in today’s context where Cloud computing is gaining momentum with the shift to remote working.”
Oracle, as a leading provider of cloud solutions, has long supported the Middle East’s public sector, large private corporations, and mid-sized businesses in their cloud-led digital transformation efforts.
“The Gulf, Levant, and North Africa are strategic markets for Oracle as we look to accelerate the adoption of Oracle Cloud in the region by supporting our partners. Mindware’s deep experience in developing channel partners and extensive reach across the region will further help us deliver innovative cloud solutions to customers across diverse sectors,” commented Mr. Abiy Yeshitla, Vice President at Oracle Technology, Gulf region.