EMX, the logistics arm of 7X, and EMPALA, a joint venture between the UAE Ministry of Energy and Infrastructure (MoEI) and PACT Carbon, have entered into a strategic partnership to strengthen collaboration in sustainable logistics and clean energy solutions.
The EMX-EMPALA partnership has been facilitated and supported by the ministry, as part of its efforts to develop regulatory frameworks that advance electric mobility. The agreement aims to integrate electric bikes into delivery operations, particularly in last-mile services, supporting the transition toward greener mobility.
This initiative is part of the Ministry’s ongoing efforts to lead the transition to a sustainable, low-emission transportation system, in line with the UAE Net Zero 2050 Strategy and the UAE Energy Strategy 2050.
Under the agreement, EMPALA will supply a fleet of electric bikes tailored to the UAE’s operating conditions, ensuring reliable performance across varying climates.
This initiative will help reduce fuel consumption and emissions linked to daily delivery operations. EMX will integrate these bikes into its operational network to improve urban delivery efficiency and increase the use of more sustainable transport options.
The EMX-EMPALA deal also demonstrates the Ministry’s commitment to fostering private-sector partnerships and speeding up the adoption of clean mobility solutions in high-impact sectors, particularly urban delivery, which is growing rapidly alongside the expansion of e-commerce and logistics services.
Eng. Sharif Al Olama Undersecretary for Energy and Petroleum Affairs – UAE MoEI
“This agreement is part of the Ministry’s efforts to accelerate the transition to sustainable, low-emission transportation systems through practical initiatives that drive real transformation in sectors with a direct impact on the carbon footprint, particularly the delivery sector. Expanding the use of electric bikes represents a significant step toward reducing emissions and improving energy efficiency. We believe that strategic partnerships with the private sector are a key pillar in achieving national strategic objectives. EMPALA represents a national model for enabling the transition to green mobility by providing integrated solutions, including electric vehicles, supporting infrastructure, and sustainable operating models. This further reinforces the UAE’s position as a leading regional hub for clean transportation technologies.”
Tariq Al Wahedi, Group Chief Executive Officer of 7X, commented that, “This collaboration marks an important step in advancing more sustainable and efficient logistics solutions and highlights the importance of integrated national efforts to accelerate the adoption of low-emission operating models. Through EMX, 7X is supporting a more flexible and sustainable operating model that balances service efficiency with environmental responsibility, while enhancing the readiness of the UAE’s delivery ecosystem to transition toward clean and scalable transportation solutions. This partnership reflects our belief that the future of logistics will be built on impactful partnerships, practical technologies, and the ability to translate national commitments into tangible outcomes.”
Dr Oleg Paltin, Founder and Chief Executive Officer of EMPALA, stated that, “We developed the company in partnership with the Ministry of Energy and Infrastructure from the outset to meet the needs of this market and support the UAE’s ambitions in the energy sector. This partnership therefore represents a natural extension of that direction. We have invested significantly in designing an electric bike tailored to the country’s operating requirements, delivering a solution that creates direct economic value for our partners, alongside its positive environmental impact.”
