California-based Aruba launches its Enterprise Cloud instance in UAE

By Arya M Nair, Intern Reporter
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Cloud Services
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Aruba, a California-based wireless networking subsidiary of Hewlett Packard Enterprise company, has launched its much-awaited Enterprise Cloud instance in UAE.

The new deployment is in response to the increasing appetite of enterprises in the country for cloud-based networking that provides resilience, efficiency, automation and flexibility for business. The Cloud instance will provide in-country data residency and enable local enterprises to maintain proximity to their data.

The launch comes on the back of the UAE government’s Federal Personal Data Protection (PDP) Law introduced early this year that places new regulations around the processing of personal data for individuals in the UAE.

Apart from the privacy concern, having cloud services hosted close to UAE customers leads to better and faster network and application performance, ultra-low latency, and thereby the best user experience. The company’s flagship Aruba Central platform that provides AI-powered, cloud-managed networking for branch, campus, remote, and data center networks will be hosted on the local Cloud instance.

Zeeshan Hadi
Zeeshan Hadi
Country Manager
Aruba UAE

“We have witnessed an acceleration in the demand for cloud services in the UAE, as organizations seek to modernize and transform their IT infrastructures and architectures in order to support a hybrid workforce. The launch of our UAE Cloud instance is a momentous achievement and will go a long way in allaying these concerns. This signals another landmark in our ongoing pursuit to better serve our customers and partners in the UAE.”

Aruba Central acts as the management and orchestration console for the Aruba Edge Services Platform (ESP) and offers a centralized point of control for controlling wired and wireless LANs, WANs, and VPNs across campus, branch, remote, and data center sites.

Built on a cloud-native, microservices architecture, Aruba Central delivers on enterprise requirements for scale and resiliency, and is also driven by intuitive workflows and dashboards that make it a perfect fit for SMBs with limited IT personnel. The solution is also integrated with HPE GreenLake, providing a consistent operating model and a single platform for IT executives to view and manage their computing, storage, and networking infrastructure for unmatched efficiency and improved cost controls.

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