India’s CommerceUp debuts its online business building solutions to MENA

eCommerce
Representational Image
By Arya M Nair, Official Reporter
  • Follow author on

India-based CommerceUp, a startup service provider of cloud-based eCommerce platform, has officially debuted into the MENA region to offer a next-generation end-to-end unified technology solution to its rapidly growing online business sector.

The company’s entry into the region marks the beginning of a new drive to redefine eCommerce 2.0 by providing cutting-edge software, services, and infrastructure. Its solutions are designed to allow businesses to steadily and efficiently scale online, thus enabling them to bring 100 percent attention to their core products, brand and customers.

CommerceUp is establishing its presence in the MENA market at a time when the growth outlook on the region’s eCommerce industry remains upbeat. According to Digital Marketing Researches & Reports, the value of the regional market rose from $18.6 billion in 2016 to $41.5 billion in 2020.

The company’s technology supports the three pillars of eCommerce, namely the online storefront, post-checkout operations, and customer and sales growth. It provides a single platform that is integrated with key tools and removes the need for plugins. Companies can create websites, social media accounts, and mobile apps on its cost-effective platform without having to hire a technical team in-house, resulting in significant cost savings.

Piyush Pathak
Piyush Pathak
Founder & CEO
CommerceUp

“We launched CommerceUp to address the unique technology needs of medium and large enterprises in the region. As a cloud-based, flexible and adaptable eCommerce platform, we understand the pain points being experienced by many brands today when scaling their businesses, dealing with costly plugins and being dependent on multiple companies. We want to deliver a solution to these problems. CommerceUp is the right partner for businesses. We not only provide consultation and guidance, but we also implement and execute the whole process.”

CommerceUp’s quick-to-launch technology is integrated with powerful features that allow marketing and promotion, easy management of inventory, customers and orders and access to third-party service providers such as payment and logistics partners.

The platform is best suited for businesses such as fashion and clothing, beauty and makeup, jewelry and ornaments, grocery and daily kitchen items, electronic appliances, perfume and fragrances, sports and exercise equipment, and online marketplace, among others.

CommerceUp is the first eCommerce platform to successfully combine the simplicity of use, speed to market, affordability of software as a service (Saas), and the flexibility of bespoke solutions. The company has already partnered with clients based in India and Dubai.

Related: UAE to set up joint technical action group for eCommerce industry