Ooredoo, Cisco ink deal to hasten adoption of Business EDGE solution

By Amirtha P S, Desk Reporter
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Ooredoo, Qatar-based international telecommunication company has entered into a deal with global technology provider Cisco, to further accelerate the adoption of Ooredoo Business EDGE, a value addition over the fiber broadband service.

With Ooredoo Business EDGE organizations are enabled to meet all their connectivity needs with enhanced control, security and value-added services. Companies can manage multiple devices and sites and securely scale their Software-Defined Wide Area Networks (SD-WAN) and can now manage hybrid working environments.

Ooredoo, which co-developed Business EDGE using Cisco Meraki, focuses on supporting the digital journey for small and medium-sized enterprises (SME) and small offices and home offices (SOHO) organizations. The solution continues Ooredoo’s strong partnership with Cisco, with the telecom company already being a Cisco Gold Certified Partner since 2018.

Cisco’s expertise includes delivering a ‘cloud first’ SD-WAN solution, that offers a seamless experience for users while maintaining security and connecting to cloud applications. Business EDGE aims to provide higher user productivity by optimizing cloud and on-premises application performance with real-time analytics, visibility and control. 

Sheikh Nasser Al Thani
Sheikh Nasser Al Thani
CBO – Ooredoo

 “In response to demands from our customers for solutions to enhance the value of our fiber broadband offering, we see strong take-up of our Ooredoo Business EDGE solution. Our signing ceremony with Cisco cements our partnership for our valued business customers to find a greater choice in the fiber solutions that best meet their needs.”

SOHOs and SMEs are adopting Ooredoo Business EDGE and many existing businesses are upgrading as well as new customers are purchasing the solution as a premium fiber service empowering easier management of devices in multi-cloud environments and secure scaling of WAN.

Hasan Khan, Acting General Manager, Cisco Qatar stated, “When researching with SMEs, 59 percent of respondents told us that they noticed increased company security because of SD-WAN usage. Operating efficiency, cost savings and employee productivity were also noted as benefits. By harnessing the Ooredoo Business EDGE, based on Cisco’s industry-leading SD-WAN technology, organizations in Qatar will experience greater control and security, while also being afforded greater value-added services via fiber broadband solutions.”

Also Read: Qatar’s Ooredoo to offer cybersecurity for regional firms