US-based audio products maker Shure unveils new eCommerce site in UAE

By Amirtha P S, Desk Reporter
  • Follow author on
Representational Image

The American audio products corporation, Shure is launching its eCommerce website for customers in the UAE, in line with the increasing dominance of online shopping in the country.

With the launch of the new eCommerce portal, the customers in UAE can shop from a wide range of audio products of Shure including MOTIV products, headphones, earphones, and wired and wireless microphones through reliable and easy-to-use platform.

Through this new eCommerce site, Shure intends to strengthen its relationship with music lovers and increase its commitment to support audio customers in the country. The new online store provides a flawless user experience to buy Shure gear in a more direct and transparent way. 

Commenting on the launch of the site, said Mr. Chicco Hiranandani, Director at Shure in the Middle East and Africa region, said, “The new Shure shop is a platform that will bring Shure even closer to its customers here in the UAE. We are excited to launch this new eCommerce site and offer local customers direct access to Shure products in a reliable way.”


The US-based audio equipment manufacturer, Shure was founded in 1925. The company, which makes microphones, in-ear monitors, earphones and headphones, conferencing systems, and more, is well acclaimed for the quality, performance, and durability of its products. With its headquarters in Niles, Illinois, in the US, the Shure has nearly 40 manufacturing facilities and regional sales offices throughout the US,  Europe, Middle East and Africa (EMEA) region, and Asia.

Related: Dubai CommerCity, Khaleej Digital unite to bolster eCommerce business