Total CX has entered into an exclusive partnership agreement with DOO, a leading company in artificial intelligence and customer experience technologies, in a deal valued at over $2 million.
Total CX is a leading provider of customer experience and digital engagement solutions in the Kingdom of Bahrain and the customer experience arm of the Beyon Group.
This agreement grants Total CX exclusive distribution rights for DOO’s cutting-edge solutions in Bahrain, marking a significant expansion of their presence in the region’s rapidly growing tech landscape.
Through this collaboration, the Bahrain company will introduce DOO’s advanced customer experience platform to the Bahraini market, further strengthening its position as an end-to-end CX partner for enterprises across Bahrain. Through its integrated approach, it enables organizations to manage customer interactions seamlessly across multiple digital channels, automate workflows, and improve operational efficiency.
According to the company, Combined with its broader service offering, enterprises can benefit from a comprehensive suite of solutions, including culturally aware AI agents across voice, text, and avatar formats, contact center outsourcing (inbound and outbound), customer journey design and optimization, sentiment analysis, and advanced CX analytics and insights, all delivered through a fully managed, scalable model.
DOO and Total CX aim to build resilient business models
Aseel Mattar, Interim CEO of Total CX, commented that this partnership represents a key milestone in the company’s growth journey. Through DOO’s AI-powered platform, the company is enabling organizations to strengthen customer engagement, improve operational agility, and build more resilient business models.
Ali Mohsen, Co-Founder and CEO of DOO, noted that that the company is proud to partner with Total CX in this strategic collaboration, which marks an important step in expanding its presence in the region.
