Emirates NBD, a leading banking group in the MENAT (Middle East, North Africa, and Turkey) region, has launched an enhanced and upgraded version of its WhatsApp banking service, providing customers with a convenient, secure, and reliable digital banking experience.
Emirates NBD WhatsApp banking allows customers to seamlessly avail of 15 everyday banking services on the go. These include checking account balances, receiving a list of the last five transactions on account and credit card, generating credit card mini statements, temporarily blocking or unblocking cards, and placing new chequebook requests.
The enhanced service offers the sign-and-share capability for PDFs and images as well as direct agent access for uncovered services or queries regarding the bank’s products and services.
With this launch, the bank has also introduced a seamless transition of customer intent from Phone Banking to WhatsApp application through a first-of-its-kind integrated omnichannel journey.
Mr. Marwan Hadi, Group Head, Retail Banking and Wealth Management at Emirates NBD, said that, “As a frontrunner in innovation, Emirates NBD is always looking for ways to enhance and expand its digital banking channels. As the most popular social messaging platform in the UAE, WhatsApp was a priority platform for us to offer customers an easy-to-use and secure channel for an interactive and intuitive banking experience on the go.”
“Conversational banking has been an important focus in our digital transformation journey in line with our commitment to simplify everyday banking and create rewarding customer journeys. We look forward to welcoming all our customers onboard on the platform and are excited to bring customers many more innovative first-in-the-region features in the future,” commented Mr. Pedro Sousa Cardoso, Chief Digital Officer, Retail Banking and Wealth Management at Emirates NBD.