PERIFA Developments Pty Ltd, the development management arm of Australia’s Versatile Group, has partnered with Al Qalaa International for Development and Investment under a Strategic Cooperation and Formation Framework agreement.
The partnership will establish Q PERIFA, a development management company serving the UAE and GCC real estate markets.
Through the partnership, the two companies aim to provide a structured development management platform that supports projects from the planning stage through to delivery.
Q PERIFA has been established to provide investors, landowners, and project sponsors with a single management framework covering strategy, feasibility studies, procurement planning, design coordination, construction oversight, and project reporting.
The company will operate as an owner-side development management platform, overseeing key project stages and supporting decision-making throughout the development process.
The company’s operating model is designed to provide governance and oversight across the full lifecycle of a development project.
Under the framework, project planning, procurement, design management, construction monitoring, and reporting functions will be coordinated through a single platform.
The approach provides investors and project owners with greater visibility across project activities while supporting consistency in project execution and management.
Q PERIFA will also provide reporting and monitoring processes aimed at supporting project planning, budget management, and delivery objectives.
Eissa Ateeq Almazrouei, Chairman of Al Qalaa International for Development and Investment, said that, “This partnership brings together fifty years of integrated Australian delivery expertise with Abu Dhabi’s most established sponsor and investors’ relationships. The result is a company capable of meeting the governance and bankability standards that sophisticated capital – local and international—now demands. This is the right platform, at the right moment, for the right market. We look forward to demonstrating what a structurally complete development management platform can achieve together.”
Marco Fahd Chairman and CEO Versatile Group
“Development management done properly is about protecting the investors’ position at every stage – from feasibility and procurement structuring through to board-grade reporting and commercialization. PERIFA has been doing this in Australia across some of the country’s most complex residential, commercial, industrial, and mixed-use assets. Q PERIFA is how we bring that rigor and the full depth of Versatile Group’s experience to bear in the UAE and GCC market.”
The founding partners emphasized that they identified a requirement within the regional property sector for independent development management services operating on behalf of investors and project owners.
According to the companies, many development opportunities are supported by land assets and investment capital but may require a dedicated management structure to coordinate planning, execution, and delivery activities across multiple stakeholders.
Q PERIFA has been established to provide this function through a structured framework that supports project oversight, coordination, and reporting throughout the development cycle.
The company intends to work across a range of real estate asset classes in the UAE and GCC, supporting projects from initial planning through to completion.
The establishment of Q PERIFA reflects ongoing demand for development management services as real estate projects across the region continue to increase in scale and complexity.
