Trend Micro to put up its consumer-focused business in Saudi Arabia

By Amirtha P S, Desk Reporter
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Saudi Arabia
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Trend Micro Incorporated, American-Japanese multinational cyber security software company, has launched its consumer-focused business in Saudi Arabia during the ‘@Hack: Infosec on the Edge’ event held at Riyadh Front Expo Centre.

With the new consumer-focused business, Trend Micro aims to focus on safeguarding the digital environments of families, homes, and communities in the Kingdom against the evolving threat landscape.

Trend Micro is committed to the Saudi Vision 2030 and considers the commencement of its consumer security business as a forward-looking step that will secure the digital transformation strides of the Kingdom and further enhance the cybersecurity posture of the country in the future.

Moataz Bin Ali
Moataz BinAli
VP & MD
Trend Micro – MENA

“As we forefront the movement on safeguarding enterprises and digital infrastructures in Saudi Arabia, people remain at the core of our strategy. The launch of consumer-focused solutions is a leap forward to securing individuals, families and communities working and learning remotely from home. We at Trend Micro, consider this to be our prime responsibility to secure environments that are extensively used by the masses and will continue to do so with innovative industry-leading solutions.” 

According to Trend Micro’s H1 2021 mid-year round-up report in Saudi Arabia, the company’s solutions detected and blocked over 30 million email threats, preventing more than 7 million malicious URL victim attacks, and over 14,000 URL hosts. In addition, over 2 million malware attacks were identified and stopped, while over 1,000 online-related banking malware threats were blocked.

Further, the report shows that home networks in Saudi Arabia were a major attraction for cybercriminals looking to pivot to corporate systems, devices, and networks. Across the Kingdom, Trend Micro’s Smart Home Network (SHN) solutions blocked nearly 3 million SHN inbound and outbound attacks combined, preventing over 6 million such SHN events for hackers to target or control home devices from executing malware, obtaining sensitive information, intercepting communications, or launching external attacks. These figures highlight a more pressing issue with people working from home and organizations repositioning themselves to adjust to the new normal.

Related: Khalifa University unveils new investment arm backed by $27.2mn endowment


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