UAE’s Prism Digital launches WhatsApp Chatbot to drive hotel industry growth

WhatsApp Business app
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By Arya M Nair, Official Reporter
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Prism Digital, a UAE-based leading digital marketing agency, has launched an AI-Driven WhatsApp for business Chatbot Service to accelerate the growth of hotel industry in the Middle East and North Africa (MENA).

The WhatsApp for business chatbot can redefine the way a hotel communicates with its customers and addresses their queries. Hotels can leverage many benefits from the ‘WhatsAppotel Chatbot’ including the ability to engage with guests and respond to their inquiries intelligently and with full automation which is available 24×7.

The chatbot features over 50 languages which can connect the hotel with potential guests and visitors in their local language. Since booking can be done directly from WhatsApp, it will encourage more direct bookings and reduce the dependence on online travel agents (OTAs), leading to improved sales and revenue.

Lovetto Nazareth
Lovetto Nazareth
MD – Prism Digital

“The WhatsAppotel Chatbot will enable customers to search for and book rooms directly from their WhatsApp app. This will help hotels before, during, and after the room reservation process and increase the number of direct bookings. This is revolutionary for the hospitality industry where customer experience is paramount to success. Hotels can leverage greatly from robust booking capabilities and marketing automation features of WhatsAppotel Chatbot.”

Guests can receive virtual booking assistance from the WhatsAppotel Chatbot at every stage of the secured booking process. Starting with giving them all essential facts about the kinds of rooms that are available, the cost per night, any complimentary services, and whether or not rooms are still available at the hotel for the dates the guest has chosen. The hotel can also share video, location maps, discount coupons and links to the hotel website to book with a call to action.

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